The Solo Collective

5 Questions To Identify Your Ideal Client

January 01, 2024 Matt Saunders
The Solo Collective
5 Questions To Identify Your Ideal Client
Show Notes

Having coached hundreds of creative freelancers and agency owners, I've noticed that almost all of them have struggled to identify their ideal client.

Because they don't know who they would love to work with, they end up taking on lots of clients and projects that don't light them up. The result is a very hit-or-miss business that can cause stress and anxiety.

In this podcast episode I share 5 questions you can ask yourself to help identify your ideal client. The questions themselves should be used to trigger your thinking, to help you go deeper into your beliefs and mindsets about your business.

Trust this process, implement it and your client based will shift for the better.

#icp #icf #idealClient #niching

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Download The Dream Client Playbook (https://mattsaunders.uk/dream-client-playbook) for a framework on how to identify and reach your ideal clients.